You know something isn't working.
You just can't see it from where you're standing.
That's not a flaw in your thinking. It's the nature of Inside-Out Copy: when your page reflects how you see your business, not how your customer experiences their problem. You read your own page the way you wrote it. Your customer reads it differently. The gap between those two readings is where conversion fails.
The audit finds that gap. And tells you exactly what to fix first.
No scheduling required. Choose your asset. Receive your PDF within five business days.
“She found SO MUCH more than I had. The sites and information she found were extremely relevant. We were able to use her research to set the entire tone for my site, brand, and entire business.”
— Alison Heller, Alison Heller Photography
Full Site Strategy & Copy
You've probably already tried fixing it yourself.
You changed the headline. Rewrote the about page. Adjusted the CTA. None of it moved the needle, not because you did the wrong things, but because you were working without a diagnosis.
Every change made without knowing what's actually broken is a guess. Some guesses improve a metric slightly. None of them fix the root cause.
The audit ends the guessing.
An outside assessment.
In writing.
Within five days.
Here's what changes when you have it: you stop guessing and start knowing. You open the PDF and see, in plain language, what your copy is doing wrong and where to start fixing it. That's what the audit gives you.
It's not a conversation where you explain your business and get an opinion back. It's a professional outside analysis of your asset. The way your customer reads it, not the way you do.
Homepage Diagnostic
Your homepage has one job. If the right people are landing and not reaching out, the diagnostic finds exactly what's in the way.
What you get: What's broken in your copy, why it's not converting, and what to fix first, delivered as a written PDF within five business days.
No scheduling required.
Email Audit
Your welcome series is the moment to make a connection. If new subscribers are going quiet, the audit identifies exactly where you're losing them.
What you get: Where your sequence breaks, what's killing the click, and what to fix first, delivered as a written PDF within five business days.
No scheduling required.
HOW IT WORKS
Three steps. No surprises.
Choose your asset and purchase
Select the homepage diagnostic or the email audit. Pay online. You'll receive a short confirmation with a link to submit your URL or upload your email series. No scheduling, no intake call.
Outside reading
Your asset is reviewed using conversion principles and customer psychology research. Not a checklist you could run yourself, but an analysis from outside your business.
Receive your PDF
Within five business days, you receive a written analysis with findings and a priority fix list. Specific. Actionable. Yours to keep.
Why can't I audit my own page?
You can review it. You can't read it the way your customer does. That's the same reason the homepage problem exists in the first place. Inside-Out Copy happens because you're too close to see it. The audit is an outside reading. That's the product.
What if the findings are too hard to act on?
The PDF doesn't just identify what's broken. It tells you what to fix first, second, and third. You decide whether to act on it yourself or bring someone in. Either way, you'll know exactly where to start.
Find out exactly what your copy is getting wrong.
Before you change a word.
You'll receive a detailed written analysis of your homepage or email welcome series, what's working, what's losing people, and what to fix first. Based on conversion principles and real customer psychology. Delivered as a PDF within five business days.
Not a list of opinions. A diagnosis. Clarity on the one thing that needs fixing first, a priority list for everything after that, and relief for you.
PDF delivered within five business days. No scheduling required.
If you don't feel the audit gave you a clear picture of what to fix first, email me within seven days and I'll refund your payment.